BMW Motorrad has introduced MetaRide which is a virtual reality platform. In the platform, BMW fans get the chance to ride and experience BMW CE 02 with their avatars, like in the physical world!

This visionary platform acts as a rendezvous point, fostering a harmonious convergence between devoted fans and the esteemed BMW Motorrad brand.

There has been an exponential surge in the demand for electric motorcycles recently, primarily driven by their ecological sustainability and cost-effectiveness. These motorcycles offer riders a delightful and environmentally conscious journey with zero emissions and reduced noise levels.

Experiencing virtual test rides on the impressive CE 02, individuals can engage in various activities, such as basketball, collect valuable tokens, or even earn a unique jacket for their digital avatar, within the new platform. 

What is MetaRide?

With its futuristic and sleek design, MetaRide embodies the company’s unwavering commitment to innovation and excellence. It brings together cutting-edge technology, exceptional performance, and advanced features, establishing itself as a true game-changer in the industry.

According to BMW Motorrad, the platform is an innovative and immersive digital experience where you can enjoy the virtuality. In MetaRide, you can learn all details of the newly released BMW CE 02, get a virtual testride, interact with other bike lovers, join mini-games, earn various rewards, and get a unique and amazing CE 02 jacket for your avatar. 

To participate in the platform, you can use your computer and smartphone. Also, you can utilize Meta Quest headset or a virtual reality headset, but it is not compulsory. Moreover, we want to emphasize that this platform is totally free! 

If you think that you are a beginner in metaverse, you should not be afraid of joining MetaRide. This platform is very user-friendly and offers necessary guides and tutorials for newcomers. 

With rapid-charging capabilities and an impressive range, MetaRide allows riders to explore without concerns of running out of power.


Final Words

As the world moves towards a greener and more sustainable future, electric motorcycles are expected to play a pivotal role. Leading the way, BMW Motorrad’s MetaRide envisions a future where electric motorcycles become the standard, offering riders a cleaner and more thrilling journey.

The automotive industry’s involvement in the metaverse realm signifies its recognition of the potential for innovation and growth in this emerging domain. Prominent automobile manufacturers, such as Nissan and Suzuki, are actively exploring opportunities in the digital space, indicating a shift towards integrating virtual experiences with the traditional automotive landscape.